The French football club, Paris Saint-Germain (PSG), has recently announced a strategic partnership with the renowned Spanish designer, Juan Bernat. This partnership marks a significant development in PSG's brand identity and is expected to revolutionize the way fans engage with the team.
As part of this partnership, Bernat will be tasked with designing new jerseys for the club's first-team squad. The new designs are expected to reflect the club's unique style and heritage while also incorporating modern elements that appeal to younger audiences.
In addition to the new jerseys, Bernat will also be working on creating other branding materials for PSG, such as t-shirts, hats, and merchandise. These products will be available for purchase both online and in-store, providing fans with a convenient way to support their favorite team.
The partnership between PSG and Bernat is a testament to the club's commitment to innovation and creativity. By collaborating with a talented designer like Bernat, PSG is able to create a more engaging and memorable experience for its supporters.
Overall, this strategic partnership represents a significant step forward for PSG, as it sets the club apart from its competitors and helps to establish it as one of the most innovative and forward-thinking football clubs in Europe.